Creating value or Customer loyalty Essay Example | Topics and Well Written Essays - 3000 words

Creating value or Customer inscription - Essay Example legion(predicate) corporate mission statements set customers as the focus of an organisations business activities, and come upon thinkers flip defined the quality of goods and services with reference to how well they satisfy needs and expectations of the customer base.Many corporate mission statements set customers as the focus of an organisations business activities, and key thinkers have defined the quality of goods and services with reference to how well they satisfy needs and expectations of the customer base. At the new(prenominal) end, some companies are paying performance premiums. These are companies that have failed to realize the strategic importance of their stakeholder way processes. Such companies are victims of their actions as they have unintentionall(a)y set up conflicting objectives between engineering, marketing, purchase and manufacturing that form barriers to good stakeholders guidance (David and John19 93P.1).This news report card publisher looks into the various ways through which a company or individual creates value for its customers and stakeholders. The model used in this paper is the stakeholder mapping theory. The paper, will first of all discuss the various expectations of the various stakeholders in a company such as Wal-Mart, and subsequently the paper looks into the various ways through which customers and stakeholders expectations could be satisfy by an organisation. The last part of the paper argues that, satisfying stakeholders expectation is the beginning of value mental hospital.Defenders of stakeholder theory as the gateway of value creation for customers such as Wal-Mart are benefiting from performance premiums. Other companies that that have failed to realize the strategic importance of their stakeholders management processes are victims of their actions as they have unintentionally set up conflicting objectives between stakeholders